self-service software platform

Think of our platform as your insight sidekick. An ally to amplify your expertise, transforming the way you discover insights and opportunities.

We’ve developed two self-service products: and Here’s the lowdown.


Our Discovery Products


Powerful AI analytics for your text-based data


Transform your unstructured text sources into insight in minutes. OPEN makes light work of analysing transcripts, articles, reviews and internal documents.

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Create inspiring Moodboards with text and images ... fast


Deep-dive into online sources to create inspiring Moodboards for workshops, pitches and new thinking. Use our sourcing bundles to get immersed right away.


A qualitative deep-dive into rich online sources


By sampling rich and diverse online sources, in any language, PRO helps you explore wider and dig deeper to answer strategic questions in record time.

The benefits

OPEN - discover stories at speed

  • Dig for nuggets of insights in small text-based sources
  • Scope out the key insights around any topic
  • Speed up your desk research
  • Turn qualitative transcripts into insightful stories
  • Extract insights from open-ended questions
  • Do ‘rewind’ analysis of PowerPoint presentations and reports
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GO - discover inspiring ideas

  • Get to thought-starters and initial insights rapidly
  • Create moodboards for workshops, pitches and meetings
  • Use our 250+ source bundles to create your dataset for discovery
  • Explore text-based quotes as well as images
  • Leverage our Accelerate model of human drivers to identify needs and opportunities

PRO - discover rich opportunities

  • Find answers to your toughest growth questions
  • Discover insights for your positioning, comms and innovation
  • Quickly connect consumer, brand, cultural and expert sources
  • Sample rich and diverse online sources from around the world
  • Unearth insightful content faster
  • Create thought-provoking springboards to shape strategy and ideation
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Key functionality

  • Cloud based – work on projects anytime, anywhere
  • Upload publicly available websites and internal documents
  • A library of 20,000 sources from over 600 previous projects
  • Automatic translation into English
  • Easily connect insight and explore hypotheses
  • Intuitive interface for capturing and sharing insights


Ready to get started?


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