self-service software platform

Think of our platform as your insight sidekick. An ally to amplify your expertise, transforming the way you discover insights and opportunities.

We’ve developed two self-service products: discover.open and discover.pro. Here’s the lowdown.

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Our Discovery Products

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Powerful AI analytics for your text-based data

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Transform your unstructured text sources into insight in minutes. OPEN makes light work of analysing transcripts, articles, reviews and internal documents.

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Create inspiring Moodboards with text and images ... fast

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Deep-dive into online sources to create inspiring Moodboards for workshops, pitches and new thinking. Use our sourcing bundles to get immersed right away.

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A qualitative deep-dive into rich online sources

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By sampling rich and diverse online sources, in any language, PRO helps you explore wider and dig deeper to answer strategic questions in record time.

The benefits

OPEN - discover stories at speed

  • Dig for nuggets of insights in small text-based sources
  • Scope out the key insights around any topic
  • Speed up your desk research
  • Turn qualitative transcripts into insightful stories
  • Extract insights from open-ended questions
  • Do ‘rewind’ analysis of PowerPoint presentations and reports
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GO - discover inspiring ideas

  • Get to thought-starters and initial insights rapidly
  • Create moodboards for workshops, pitches and meetings
  • Use our 250+ source bundles to create your dataset for discovery
  • Explore text-based quotes as well as images
  • Leverage our Accelerate model of human drivers to identify needs and opportunities
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PRO - discover rich opportunities

  • Find answers to your toughest growth questions
  • Discover insights for your positioning, comms and innovation
  • Quickly connect consumer, brand, cultural and expert sources
  • Sample rich and diverse online sources from around the world
  • Unearth insightful content faster
  • Create thought-provoking springboards to shape strategy and ideation
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Key functionality


  • Cloud based – work on projects anytime, anywhere
  • Upload publicly available websites and internal documents
  • A library of 20,000 sources from over 600 previous projects
  • Automatic translation into English
  • Easily connect insight and explore hypotheses
  • Intuitive interface for capturing and sharing insights

 

Ready to get started?

 

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