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New thinking and ideas in the blink of A.I.

We help agile brands discover new thinking and ideas to fuel their growth...

Smart

SMART

The best of AI technology and human expertise
Stretchy

STRETCHY

Sampling diverse & inspiring online sources
Fast

FAST

From as little as 3 days, from brief to delivery
Global

GLOBAL

Auto translation from 60 languages
Low-cost

LOW-COST

From as little as £5k +£1.5k per market

QUESTIONS WE HAVE HELPED TO ANSWER

How can our brands talk naturals differently?

What does saving time mean to people?

What are the key insights into African American culture in the US?

What’s the future of sustainable packaging?

How can we re-invent adventure for kids?

What are people’s attitudes to sweat?

What does a world without gender stereotypes look like?

What are the key naturalness trends in China?

Where are the opportunities in hydration?

What's the future of Muslim beauty?

How can we tap into a broader Mediterranean culture?

How can we play a greater role in Scratch cooking?

What does care mean in India?

What could influence the future of soft-drinks?

What are the emotions of skin care usage?

HOW IT WORKS

 

Discover.ai is an AI driven tool that accelerates the reading process, making it quicker and easier for experts to discover new thinking and ideas, extracting value from multiple text and image based sources across markets and languages.  Sources include internal documents, brand websites, influencer and expert blogs, online magazine articles, forums, communities, technical articles, social media, and more.

QUESTIONS: We help answer the intractable questions that are at the heart of brand growth challenges

EXPERTISE: Machine Learning tools accelerate human expertise not automate or replace it

SOURCES: We sample rich, diverse sources that bring the insight and inspiration needed to stretch thinking

DISCOVERY: AI helps us to make the unexpected connections and creative leaps that uncover new opportunities

SPRINGBOARDS: Each springboard we create is a new way of thinking, an opportunity for growth and the start-point for ideation

WHAT OUR CLIENTS SAY 

OUR STORY

Launched summer 2017

Unique and innovative AI technology

Over 40 projects completed since launch

Worked with over 20 businesses and brands

Projects in over 20 markets

Rated avg 4.7 out of 5 "would work with discover.ai again"

OUR TEAM

JW1

Jonathan Williams

25+ years in the insight and brand strategy industry as a consultant, company director, and entrepreneur.

Sophie

Sophie Wright

23 years brand building experience gained client-side,  as an agency director and working as an independent.

AM1

Alice Mathews

Qual researcher with a passion for people, trends and culture  having studied anthropology at  Oxford University and UCL.

JW

John Wakefield

A data scientist and owner of Robosoup, a London based machine learning consultancy specialising in prediction algorithms and multimedia classification.

Mark Rae, Discover.ai

Mark Rae

30+ years in advertising, strategy and brand agencies working with clients and teams around the world to drive growth as Business Development and Managing Director.

Hannah Marcus

Hannah Marcus

Semiotician and qual researcher, currently augmenting her professional love of cultural insight with a Cultural and Critical Studies MA at Birkbeck.

OUR LATEST INNOVATIONS

Energy1

Discover.ai Energy is a quant validation of the discover.ai springboards using survey research

This gives you a heat map that tells you which opportunities have energy with your target consumer.

Energy

Live1

Discover.ai Live is a video/multimedia version of your Springboards in a desk top app

This gives you a high impact way of introducing your springboards to larger audiences in presentations and workshops.

Live

Signals1

Discover.ai Signals is an image analysis process based on the same discover.ai analytics tool

This gives you a 10-15 expert created visual codes chosen from a wide range of visual stimulus sampled from diverse and stretchy sources.

Signals

CONTACT US FOR MORE INFORMATION