Hannah Marcus With a background in semiotics and a newly-acquired MA in Cultural Studies, Hannah is almost too excited by overlaps in technology and feminism. Her hobbies include ballroom dancing and talking about her period.
Foivos Dousos Armed with a PhD in Digital Marketing and Media, Foivos is a dynamic Strategist with a real curiosity about people and what makes them tick. Ask him about his love of cultural analysis. He’d like that.
Sophie Henson Yes it’s true, Sophie is a highly skilled and resourceful Strategist. But there’s so much more to her: A background in semiotics & design, and Masters in Psychology, she’s also a food fanatic, global traveller and dog devotee.
Bruna Araujo Having lived in various countries, Bruna loves different cultures and languages. She is great at finding new brands and websites and gets interesting cultural insights to enrich the projects.
Rose Crabb A former Director at TNS, Rose is an experienced Qualitative Researcher. Inspired by brand storytelling, archetypes and the unconscious needs of consumers. She can spot compelling insights with her eyes shut.
Nicole Ettinger Moving on from an MA in cultural and critical theory, Nicole almost can’t help but link everything back to culture. Admittedly, she’s got a near compulsive need to place categories and trends under a magnifying glass.
Patrizia Lee Patrizia oversees our sourcing strategy, making sure we have the most diverse and stretchy sources from across the world. Guess what? Prior to the world of insight, she worked in Biomedical research with a passion for learning languages.
John Wakefield Our CTO John has been building intelligent software solutions for more than 20 years. He was the founder of Robosoup, an AI company we recently acquired. John has an unnatural obsession with old Land Rovers.
Jonny Hills Jonny has worked in international marketing and operational roles for over 20 years throughout the world, more recently for start-up and entrepreneurial businesses, and is never happier than when in the mountains, in the water or eating well.
Nicola Avis With a strong qual background in consumer insight, Nicola especially loves a kids & youth brief. She’s passionate about gardening and is a big fan of Pilates.
Bridget Dalton Bridget’s background in academia has trained her rigorous approach to analysis but her experience in commercial cultural insight and semiotics ensures she steers clear of any ivory towers. She’s a cultural enthusiast, an avid reader and committed to fabulous manicures.
Marcella Bruno With a background in critical & cultural theories, feminist studies and social sciences, Marcella cannot refrain herself to ask how cultures shift and shape our lives. She is always on the quest of discovery with an insatiable curiosity for “what is next".
Nilou Esfandiary With an MA in Speculative Design and a passion for storytelling, Nilou has a strong interest in the human mind and how it impacts our actions and behaviours. She’s also a plant enthusiast and qualified metalsmith.
Patricia Bogno Patricia is passionate about art, problem-solving and human behaviour. With a background in UX, exploring emergent content and cultural insights is her playground to understand different cultures and people's behaviour.
Zaineb Al-Sadiq A graduate in English Language and Linguistics, Zaineb loves working with language, meaning and building connections, as a Content Curator. She loves leafless trees, walking in the rain, bubble tea and K-dramas.
Igor Savotskin Igor is a bilingual (Anglo-Russian), organised, creative professional with experience in client relationship management and consumer behaviour. Flexible and analytical, he loves to explore new cultural trends.
Helen Vicary Helen has a background in Philosophy and Psychology so is most comfortable when over-thinking things; words, images, stats, behaviours or existential conundrums. When she’s not knee deep in analysis, you’ll likely find her watching sci-fi or experimenting in the kitchen.
Suzie Fasciani A recent Masters graduate in design and brand strategy, Suzie brings significant experience of consumer focussed brands, having spent time designing in-house for high-street fashion labels, followed by eight years in global creative agencies.