Your Future Needs You

3 Jun 2024

To create and shape the positive future we want, we need to be able to imagine it first. And then take that vision to motivate us and drive us forward; to believe that the vision is possible. For without hope, what do we have?

With this idea in mind, we set out to understand what US citizens imagine the future to be. We’ve explored the rich and unfiltered world of online conversation to surface some of the key themes shaping these visions and the hopes and fears that accompany them.

This piece of research has been in partnership with the Human Flourishing Lab (part of the Archbridge Institute in the US) which is dedicated to the study and promotion of human flourishing, as well as exploring the connection between human flourishing, civilizational progress, and freedom.

Enjoy!

 

Download report

Written by Nicola Avis (Discover.ai) and Clay Routledge, PhD (Director of the Human Flourishing Lab, Archbridge Institute)

More from our blog

Synthetic Media

The Death of Real: the Present and Future of Synthetic Media Synthetic media is rapidly...

Project Sick Note

We've explored online conversational themes about sickness absence from work Following the Prime...

Visions of the Future

To create and shape the positive future we want, we need to be able to imagine it first. And then...

A Cringe World

We all know how cringe feels, but what does cringe really mean? What in our online worlds can make...

Stories From the Edge

There has been a well documented impact on financial behaviours due to the pandemic and lockdown...

Dave the Robo-Cleaner

We bought a Dyson robo-cleaner recently and unsurprisingly it’s proved to be a really useful...

Fandoms - Freaks and Geeks

While fandoms and subcultures are by no means new phenomena, social media and online culture have...

Alternative Diets

Over the last few months, we’ve been exploring the world of ‘Alternative Diets’, and why people...

The Future of Immersiveness

The pandemic has turned everything upside down in the past year. During the crisis, people were...

Key trends in sustainability

Over the last 3 years, we’ve worked on over 50 projects for clients, where the central question has...

Buckle up

by Cathy Maisano In 1886, Carl Benz patented the first three-wheeled automobile. A couple of years...

Making the invisible visible

As we begin to emerge from the shielding of locked-down homes, there are inevitably questions of...