The basics of AI for Insight professionals

9 Apr 2019

We believe there’s a gap between what people in the Insight industry need and want to know about AI and what’s out there and easily accessible - it's hard to find the kind of simple and practical help that you need to navigate the choice of AI innovations, and how they might help your business.

We've therefore published a white paper report, AI for Humans, to fill this gap.

Delivered with a human touch, it's a simple guide to help you navigate the use of AI in the Insight industry and how those innovations might help your business. 

  • The basic definition of AI and Machine Learning
  • How it is being applied
  • The potential benefits and drawbacks 
  • What to look out for to find the most relevant technologies 

Click here to download your copy of this report.

Written by Marc Cohen
Successful entrepreneur and executive within market research, data and subscription/SaaS businesses, including venture-capital backed companies. I have built and led a number of market-leading products and consultative research companies, and led several successful exits. I have worked and lived in UK, US, continental Europe and Asia.

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